For the week ending April 12, 2015 new home sales and traffic made a slight jump back towards "2015 normal" after a slight dip the previous week. Buyer Traffic per subdivision was just a hair under 20 with Net Sales per Sub. coming in at 0.8. After a flurry of new products coming online over the past weeks, there were no new subdivisions reporting.
Lennar Homes again led all builders with over 30 reported sales over its 20 communities (over 20% market share) to bring their 2015 total over 375. No other builder has reached 300 Net Sales yet for the year. Lennar reported over 320 sales in the first quarter alone. Their top performing projects for 2015 with nearly 30 sales each are Stonegate in the SW, Sunridge Heights in Henderson, and its line in the Tuscany masterplan, also in Henderson.
Other builders with strong weekly reports included Shea Homes, Storybook Homes, and Summit Homes NV, all of which reported over 1.5 net sales per project. Lennar also had the top performing subdivision for the week reporting 5 sales at Catalina in Summerlin.
We also noted more price adjustments for many builders, mainly rises but also a few price drops. To get the complete picture directly in your inbox each week, Contact Us today to receive the Weekly Traffic & Sales Watch.